EVERYWEAR ← Back to live feed

What's happening.
Or what it means.

The daily EVERYWEAR feed is free. WTI Pro is for people who need to know why it matters and what to do about it.

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The full daily feed, leaderboard, and editorial signal. Everything you need to stay informed on the wearable tech and culture intersection.

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WTI Pro
£79 / year · or £9 / month

Everything in Free, plus the analysis layer: the weekly deep-dive, full brand intelligence data, and every prediction with its confidence scoring and resolution tracking.

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Why subscribe

EVERYWEAR is an independent editorial intelligence project. It runs on 15 curated sources, scored daily through the WTI methodology, with no advertisers, no affiliate links, and no brand relationships that influence coverage. The WTI score is not for sale.

A Pro subscription is the only way EVERYWEAR stays independent. It funds the pipeline, the editorial time, and the analysis that makes the free tier worth reading.

Common questions

What exactly is the weekly analysis?
Every Friday, the WTI pipeline identifies the most significant cultural and strategic patterns from the week's coverage. Claude Opus drafts the analysis; Mike Litman edits and publishes it. It is 200–350 words, opinionated, and written through the Fashion × Culture × Technology lens. It answers the question free readers can't: not what happened, but what it means.
Why is the WTI score not for sale?
EVERYWEAR's credibility depends on independence. If brands could influence their own WTI scores, the intelligence would be worthless. Brands can subscribe like anyone else. They cannot pay to be ranked higher.
What is the Q2 WTI Industry Report?
The first independent intelligence report on the wearable technology sector, built from 90 days of daily WTI scoring. It covers brand rankings, category velocity, the cultural signals that matter, and EVERYWEAR's forward calls for Q3. Pro subscribers get it free on release day in May 2026. See the full report preview at everywear.media/wti-report.
Can I get a team or agency licence?
Yes. Agency and brand team licences start at £350/year for up to 5 seats, with quarterly brand intelligence briefings available separately. Email hello@everywear.media.
When will the Stripe payment link be ready?
Imminently. Email hello@everywear.media to be invoiced directly now — the rate is locked at the founding price regardless of when the payment link goes live.